12 Strategies to Attract Young Members

 

I thought I would pass on this great article in the CU Times from the World Council of Credit Unions on 12 Strategies to Attract Young Members.

Grant Sheehan

Young members are the future of credit unions.

Yet, in many nations, the average age of credit union members is in the mid-to-to late 40s, according to the World Council of Credit Unions in Madison, Wis.

In the U.S., U.K. and Australia, the median member age is 47, while the median age of credit union members in Canada is 53. Nations with the youngest cooperative members are Afghanistan (25), Malawi and Kenya (30), Jamaica and Cameroon (35), Guatemala (36) and Ghana (38).

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